Responsible for the success of XA Group across the MENA region, Ben has played a pivotal role in the transformation of the regional automotive aftermarket. He is at the forefront of the company’s efforts to revampits ground-breaking digital solutions, enhance its automotive repair expertise and excel in customer service.

A skilled salesman and manager, Ashish draws on his 10 years of experience in automotive repairs to ensure seamless business operations. Renowned across India and the UAE for his special talent, he leads the company’s sales efforts in the areas of software, hardware, RSA Insurance and more.

Originally from Kuala Lumpur, Kian Yee, is a seasoned technology expert. Kian, has over 15 years of insurance-specific tech experience, having built solutions for Claims & Policy Management Systems. He’ll lead the digital team as Chief Technology Officer having experienced an abundance of success in Southeast Asia.

An insurance professional with over 13 years of experience in the GCC and North America, Mina thrives on helping businesses enhance their customer journeys, supporting their digital transformation and optimizing their operations. A consistent focus on people and processes underpins her work achievements.

With over 20 years of hands-on experiencein the automotive industry, Neil has played a significant role in the growth and expansion of XA Group in the GCC. His dedication to the field has allowed him to lead some of the largest auto repair networks in the region.